Global Records (RO): From Local to Global

INNA, Antonia, Carla’s Dreams, just to name a few of independent Romanian record label, Global Records’ artists who have already acquired world fame. What is the secret behind Eastern European productions and their songs’ global success? Where do songwriters fit into this equation? Global Records’ International Promotion Manager Andreea Selaru and the record label’s A&R Manager Alexandru Sanda introduce the label’s promotional and talent management model.